Archive | Marketing

19 January 2009 ~ 1 Comment

Finger on the Pulse

Finger on the Pulse

I just watched another one of Niall’s great videos in which he shares a great tip on how to increase sales on Twitter. I want to expand on his tip with a few handy pointers on how I use Twitter search to do business and find and interact with customers.
In his video, Niall uses the [...]

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04 December 2008 ~ 2 Comments

Wants, Needs and the Spectrum of Desire

I enjoy reading Seth Godin’s blog. He often has really clever insights and ideas about marketing and business, and his books are very good too.
Recently he wrote a post entitled Hungry. An excerpt:
By any traditional definition of the word, she wasn’t actually hungry. She didn’t need more fuel to power her through an afternoon of [...]

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24 November 2008 ~ 1 Comment

The Means are Not the Ends

The thoughts behind this post have been inspired by reading the comments and reactions to Damien Mulley’s blog post about the Pat the Baker Bebo campaign. Most of the intial reaction to Damien’s post seems to all be based on a logical flaw, (and one that I notice frequently in arguments), that when a certain [...]

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09 September 2008 ~ 0 Comments

Ads That Make You Look Twice

Hongkiat.com has a very good post of 70 creative advertisements that makes you look twice. If you’re into advertising and marketing you should check them out. Here are five of my favourite:

A funeral home:

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